Sometimes I come across some really GREAT people that make really IGNORANT comments. It cracks me up because most of the time, these people have no clue what they are talking about...and in that case, they really should keep their mouth closed.
Am I ranting? No. I'm actually chuckling inside, because these comments give me GREAT ideas to blog.
I'm not going to tell you the participants in this story, but I think it's really important for you to know the outcome....
I had suggested to a TRADITIONALLY published author that they should start a blog using their new book as the theme. IT'S A GREAT IDEA!!
I got a sweet smile, laughed at, and then..."blogging doesn't make you money."
I didn't rant, or go off, I simply got a pen out of my purse and wrote GREAT BLOG TOPIC on the palm of my hand. I did NOT want to forget the feeling I was having when those words left the mouth of that author.
I was almost giddy! Excited in fact! Little does that author know....
So this brings me to what I think is going to be a GREAT topic. WHY BLOGGING IS CRITICAL TO MAKING YOU MONEY!
1) Forces you to think about a target audience. Isn't this what helps sell our books??? Selling books=money...right?
If you target your audience (this blog targets writers and how to help them-readers probably AREN'T reading this blog), and promote it as the targeted blog, you will gain readers. The author who prompted me to write this blog, has a VERY targeted theme that would appeal to a VERY targeted audience that will lead to many sells...
For instance, if you write paranormal, you would do some great blogs posts on haunted houses, paranormal activities, talk about paranormal shows....etc....you get the point. You are building that target audience.
2) Forces you to write.
We have to write in order to get a book out. Blogging helps you stay focused and write! It helps you hone your voice. You can experiment with what works best for you and see the results from the traffic you get and comments you will receive.
Blogging helps you explore topics that forces you to research topics, which in turn makes you more knowledgeable. AND that could spark more ideas for writing. Writing=money!
3) Makes you more visible. (blog forums)
I use my blog to promote my novels. Regardless this is for writers, I post on all forums. When I post a blog, I go to the Kindle forums, Nook forums, writer forums and post the blog topic with the URL. This leads to a lot of page views and believe it or not...usually a couple books sold!
The forums have my books in my tag lines and I hear from the reader how much they liked my blog and book covers so they bought "such and such book." THAT'S MONEY....RIGHT?
4) Creates a following.
A following is what all authors want! WE love to have readers, regardless of where they come from.
5) Leads to appearances.
This blog has given me a great platform to teach workshops. I've been teaching workshops for over three years. During this time, I have met some GREAT people in the writing community. I teach at conventions where I meet readers and writers. The readers want my books, the writers want any advice I can give them.
Blogging has also given me the opportunity to participate in book clubs! The book clubs read one of my books, and they love to bring up how I come up with characters, their development, the process. With out blogging about it here, I'd have a really hard time answering those questions.
Don't listen to ignorant statements. Don't miss out on opportunities to find an audience. Hey...Donald Trump blogs! Do you think he'd waste his time if he wasn't making money???
Blogging is like the NEW BLACK for authors. Well...maybe black doesn't look good on everyone, but it is my favorite color!