Whether you're just sticking your toe into the murky waters of the publishing industry, traversing the white waters of your already established career, or somewhere in between, The Tricked Out Toolbox is for you.
In The Tricked Out Toolbox, you'll identify your personality type: introvert or extrovert. Read anecdotes from authors about what's worked for them and what hasn't. Get ideas, craft a budget, build a marketing plan, and learn how to execute it.
With checklists and worksheets galore, real-life advice, and an easy to read format, this user-friendly, practical guide allows you to pick and chose what promotion and marketing tools will work for you. If you buy one business book this year, make it The Tricked Out Toolbox.
"In today's tough market, savvy promotion is often a key ingredient to an author's success, but few authors are familiar with all the tools available to them. They spend a fortune on the things that don't work and overlook opportunities that might create more impact. That's why I'm thrilled Melissa Bourbon and Tonya Kappes have taken on this aspect of the writer's life and demystified the process. In Tricked Out Toolbox, the new author has all she needs to successfully promote her latest book." ~Brenda Novak
Over a year ago, I was working on my REAL marketing plan for my first novel, Carpe Bead 'em. Well. . .what I thought was real. Quickly I realized that I had been working on my marketing plan for the past FIVE years before I was even published.
I had joined a grog (group blog), began volunteering at writer's conferences, promoting other's, telling anyone that would listen that I WAS AN AUTHOR, I made swag with my genre to hand out (NO! I didn't have a published book), I even began to speak at writer's conferences.
I made so many contacts that I didn't realize that I already had a following before I was even PUBLISHED.
When I got the idea for The Tricked Out Toolbox, I knew there was nothing out there like it. I wanted to give back to authors by giving them the real marketing plan from the time they begin to write that first word before publication to the end of their career.
Since I wasn't yet published, but did have a contract, I didn't think anyone would take me serious about the after you publish marketing ideas, so I asked bestselling author Misa Rameriz (AKA Melissa Bourbon) if she would be interested in co-authoring this marketing and promotion book. After all, she's got an agent, big six published, and works for Entangled Publishing, she knows a few things!
Of course she was on board. She loved the idea!
We worked endlessly for four weeks, we have over fifty industry professionals giving some GREAT advice in the book, we have a go-to website, and the book has worksheets to help you throughout your career!
To date, I've sold over 50k ebooks in six months that I have been published, plus made Amazon's Movers and Shakers list #1 five times. I used every single marketing and promoting tool in The Tricked Out Toolbox.
As a matter of fact, I've gone back several times as a reference for myself and I WROTE IT!
I promise! You will LOVE, LOVE, LOVE this book! It will give you every tool you need from websites, grogs, blogs, social media, budgets, PR buddies, and MORE!
Do you have a go-to marketing and promoting book for your career?
To purchase your copy of The Tricked Out Toolbox in print!
Purchase The Tricked Out Toolbox on Kindle!
Thursday, February 16, 2012
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