I don't care what anyone says....reviews are important.
I hear a lot of authors that say they don't rely on reviews to read their books and they are full of it. That is why we have reviews and review sites like Goodreads, right?
I'm not saying that you have to read the reviews your novel gets, but reviews are important. They will help you market your novel, especially if you are self published.
Nowadays, more and more review sites are accepting self published authors to review. So you better be sure that your book is the best it can possibly be or you won't get the reviews you want.
Regardless, you need reviews.
Here are a few ways I get reviews for my novels:
1) Goodreads giveaways.
Taking advantage of the giveaway on Goodreads is a great way to get reviews. I offer three copies of my book when it's released using this Goodreads feature. I hold the giveaway for a month and get thousands of requests.
Once Goodreads announces the three winners, I send them a book copy from Createspace and I'm done. They promise a honest review. More importantly what I have found is that I'm getting review requests from people who entered and did not win, or they have gone ahead and bought the book and reviewed it anyways.
Good or bad, all reviews are welcome!
2) Press kit and reader review sites.
With every book, I create a press kit for it. I include a bio, head shot, cover photo of book, blurb, and all my links. That way the reviewer has everything at their fingertips. Easy peasy.
Here are a few sites:
3) USE Amazon!
Did you know that Amazon has a link to all it's top reviewers?? And did you know that you can contact them?
HERE IS THE LINK!
Reviewers are sometimes more accepting than the book blogger and it's a valuable place where your books need to be reviewed. So check them out! Go through their biographies and pick out the Amazon reviewers that fit the genre of your novel.
4) Use your Street Team! Your Street Team is composed of your loyal readers/followers/fans and they are the ones that is spreading the word about you and your novel, so they should be reviewing your books. Not in a sock puppet way (like a family or friend review who think every word you write is amazing!) . They should be encouraged to write an honest review, good or bad.
Reviews are very controversial. Some authors say they don't matter, but I say they do!